On February 3 in Hanoi, the project “Ao Dai Fashion Week London 2026”, aimed at promoting Vietnamese culture, was officially introduced to the media and the public under the message “A Runway of Heritage, A Future of Style.”

In the spirit of Vietnamese Women's Day, Laura Fontan, CEO of Chula Fashion, spoke to the Vietnam Times about leading her company, her creative vision, and her plan to integrate the spirit of the late Diego “Chula” Cortizas into future collections.